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Advertising Analytics Platform
SenseFocus is an innovative advertising and marketing platform utilizing SenseTime’s computer vision technology with its front-end authentication and verification devices deployed at hotel receptions. It is currently the largest face-recognition-enabled hotel check-in network in China.
Outreach to business travelers
SenseFocus is deployed at hotel receptions to reach out advertise to high-value business travelers and tourists during the check-in procedure, ensuring 100% ad delivery rate. It delivers ads directly to target audience with minimal external interference at prime locations
Real-time user data feedback
Analyze users’ personal attributes, the duration of their stay, their viewing response, and other details to provide advertisers with insights
SenseFocus tailors advertisements according to user attributes and the location where the device is placed. The platform leverages deep learning and big data combined with attributes gathered offline for more precise delivery of advertisement to improve ROI
Helps brands to engage users with fun and interactive advertisements